Hotel Castello di Casole

In the heart of Tuscany, near the mythic cities of Florence, Siena and San Gimignano, is Castello di Casole one of the largest private estates in all of Italy. It is a passionate labor of love that includes branding and integrated campaigns for whole and fractional villa ownership and the re-introduction of the 1,000 year old Hotel Castello di Casole.

The hotel was introduced in 2012 with a robust online, print and dimensional campaign that culminated with living cypress trees mailed to 300 leading travel agents in 15 countries. Active projects continue, including film and video, websites, collateral and direct marketing.

Masland Loyalty Group

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